Video Campaigns

Role: Senior Visual Designer

Software and Skills: Adobe Premiere Pro, Adobe After Effects, Figma

Software Explainer Videos

At Mindbody I created product demo explainer videos to help clearly illustrate how a product works, communicate its value, and help potential customers understand it quickly so they feel confident using it. The marketing teams uses these videos to drive awareness and engagement across campaigns, and sales teams use them to support conversations with prospects, answer common questions, and speed up the buying process.

Paid Advertisements for Meta, Google & CTV

I created scripted video ads for placements on YouTube, Instagram, Facebook and TikTok. Customer testimonials are also shortened for paid advertisements on Connected TV (CTV) and social media.

Customer Testimonial Videos

Mindbody uses customer video testimonials to build trust, showcase real-world success stories, and demonstrate the value of their product. Video testimonials provide authentic, relatable experiences from actual users, helping to establish credibility and influence potential customers' purchasing decisions. They also enhance marketing efforts by offering engaging, persuasive content that resonates more effectively than text alone. The videos are showcased on Mindbody’s blog to be used by the sales team, along with clips being used for paid advertisements and organic social placements.

Mindbody Customer Video Testimonial: Clean Your Dirty Face

For Valerie Rome, Owner of Clean Your Dirty Face’s 4 locations in Colorado, Mindbody is the backbone of her business operations. The Mindbody Business app lets her see schedules and to-dos at a glance, while data pulled from Mindbody’s Analytics 2.0 helps her team see what facials are most popular & what retail products are selling.

Mindbody Customer Video Testimonial: MIYU Beauty & Wellbeing

Karen Abouzeid, co-founder of MIYU Beauty and Wellbeing, shares how Mindbody powers her hybrid wellness studio in Falls Church, VA. With services ranging from yoga and meditation to non-toxic nail care, MIYU needed one platform to handle it all—and found it in Mindbody. From seamless booking and payments to built-in marketing tools, Mindbody makes it easy to manage and grow their business. Bonus? New clients find them through the Mindbody app.

Mindbody Customer Video Testimonial: Bolt Fitness

When Steph Rountree opened Bolt Fitness, she knew she wanted to invest in the best—not cut corners with lesser software. She chose Mindbody’s all-in-one platform to handle everything from scheduling and marketing to client retention and reporting. With Mindbody, Steph doesn’t waste time on manual tasks. Instead, she focuses on growing her gym, using powerful tools like automated emails, revenue tracking, and paid intro offers on the Mindbody app—her #1 driver of new memberships, converting 60% of trial users.

Mindbody Customer Video Testimonial: Mimi Yoga

Discover the journey of Mimi Yoga as they've joined forces with Mindbody. Hear firsthand accounts from their co-founder, Stephanie Uhrig, about how this partnership has enhanced their yoga experience, simplified booking, and deepened their connection to health and well-being.

Mindbody Customer Video Testimonial: TruFusion

TruFusion needed software that could keep up with its varied class offerings, multi-location goals, and staff needs. Enter Mindbody, the all-in-one software solution that helped TruFusion scale from one location to sixteen. Mindbody’s robust reporting helps Jeff Hardin, VP, TruFusion, track key business metrics for growth, while AI-enabled tools streamline his staff’s day-to-day operations.

Mindbody Customer Video Testimonial: Aura Sauna Studio

Laura Early, co-founder of Aura Sauna Studio in Pittsburgh, shares how Mindbody has powered her business since day one. From seamless scheduling and revenue tracking to responsive customer service and AI-powered support, Mindbody helps Aura Sauna Studio run smoothly and grow confidently. With two locations and plans to expand, see how this infrared sauna business is thriving.

Mindbody Customer Video Testimonial: Riffs Studios Yoga & Wellness

Yoga may be the bread and butter of Riffs Studios Yoga & Wellness in San Diego, but its offerings go beyond the mat with sauna, cold plunge, and more. From easy scheduling to point of sale, from reporting to fast staff training, Mindbody gives Riffs the flexibility to manage everything with ease, so they can show up for their community the way they want.